Skin Flooding: What Is It and Should I Start Doing It?

If you are struggling with dry skin and are searching TikTok for the latest trend for hydration, you may have come across a new regimen known as skin flooding. Skin flooding is layering the skin with hydration products to create dewy and glowing skin. Check out what skin flooding is all about and if you should add this trend to your skincare routine.

Key takeaways:

What is skin flooding?

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Skin flooding is a trend that become popular on TikTok. The concept involves layering or "flooding" the skin with hydration products. Aside from using your cleanser and moisturizer, you also use water-based serums and toners. Skin flooding involves applying the products in a specific order, from thinnest to thickest in consistency.

The buzz of this trend began during the end of the winter season. People were searching for methods to counteract dryness and dullness of the skin from the cold weather. While this technique can vary per person, it can be beneficial for individuals who need the assistance of a hydration boost to their skin.

What are the benefits of skin flooding?

Hydration is the essential benefit of skin flooding. Although all skin types can use this trend, it is mainly helpful for people battling parched skin. The results lead to a deep and long-lasting hydrated look and help to achieve a radiant skin complexion. A well-hydrated skin barrier is also necessary when prepping the skin for makeup. This technique can help prevent makeup foundations from forming dry patches.

What are the tactics of skin flooding?

Usually, you would apply a product to the skin and wait a few minutes to allow for absorption. This is not the case with skin flooding. Once you use one product, apply the following product while the skin is wet. For best absorption, you'll want to use the thinnest layer first. A product with a thicker consistency holds larger molecules. It will create a protective barrier to lock the products in place, which is why moisturizers and sunscreens are at the end of a skincare routine.

Steps in skin flooding

There are various steps that social influencers may share to this technique. However, here is a general idea of the steps that skin flooding involves.

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Start with a clean face

Skin flooding is typically a nighttime routine, but you can also complete it in the morning. Remove all makeup before washing your face with a cleanser. Use a gentle cleanser to remove any remaining dirt and residue on the skin. Avoid using exfoliating cleansers as they strip away the skin's natural oils. Once the skin is clean, do not pat dry; keep the skin damp.

Use a toner or facial mist

Next, use a facial mist or moisturizing toner. Toners have improved over the years and now aid in addressing various skin concerns. Therefore, you should use a toner that is specific for hydration. Toners provide your skin with much-needed moisture, which helps to prevent dryness and flakiness. Avoid alcohol-based toners, as those products can be harsh and dry out the skin. If you prefer to stick with a facial mist, that also works. The idea is to maintain a moist environment on the skin.

Follow with a hydrating serum

Most skin gurus emphasize serums containing hyaluronic acid in skin flooding. It is an ingredient common in various skincare products as it is suitable for all skin types. Hyaluronic acid is a humectant that will help collect and retain extra moisture. Not only does it improve hydration, but it also improves the skin's smoothness and the appearance of fine lines and wrinkles. You can also consider glycerin when selecting a serum, as it is also a humectant.

Lock in with a moisturizer

Lastly, seal your skincare with a moisturizer. You'll want to use moisturizers that contain ceramides, fatty acids that protect the skin's barrier. If you complete skin flooding in the morning, use sunscreen too.

Are there any risks to skin flooding?

Remember, TikTok trends are not a one-size-fits-all solution. While skin flooding seems harmless, you should take precautions when starting a new skincare regimen. There is a chance of pore clogging, increasing the likelihood of breakouts on the skin. Oily and acne-prone skin types may need extra caution and may want to use this technique less frequently, such as once a week rather than daily. In addition, if you are prone to having sensitive skin, skin irritation is possible due to the use of many products.

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Skin flooding can help improve the look and feel of your skin. It is a method that may be worth incorporating if you are looking to give your skin some love with plenty of hydration and self-care. You can always talk to a dermatologist if you continuously struggle with dry skin.


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