Do the most popular supplement brands offer the most effective products?
That’s the question you may be asking yourself after seeing countless ads online or endorsements by social media influencers.
Supplements are becoming more popular, but it’s often not easy to determine if they actually work.
Many people seek knowledge through online communities such as Reddit. This popular discussion platform allows users to actively share their experiences, reviews, and recommendations.
In this article, you’ll learn what Reddit users are saying about the most popular brands and supplements, uncovering insights and trends that may guide your choices.
List of supplement brands
- Thorne
- Life Extension
- Pure Encapsulations
- Gaia Herbs
- Nootropics Depot
- Solgar
- Swanson
- Jarrow Formulas
- NOW Foods
- Nordic Naturals
1. Thorne
Thorne is a reputable supplement brand focusing on people’s health through personalized health solutions.
Founded in 1984, Thorne started offering quality supplements and shaking up the traditional supplement industry. In addition to supplements, the company also provides customized health tests and educational resources.
Furthermore, Thorne’s supplements are NSF Certified, which means they undergo third-party testing for ingredient quality by independent laboratories. This certification guarantees that the products meet high-quality standards.
Thorne's strong reputation comes from working with professional athletes, such as Dwyane Wade, Jrue Holiday, and Daniel Ricciardo.
The supplements typically cost around $15 to $60 per bottle, depending on the type and specific formulation.
Most popular supplements by Thorne
- Basic Nutrients 2/Day. A comprehensive daily multivitamin designed to support overall health.
- Vitamin D-5000. Provides high-potency vitamin D to support bone and immune health.
- Meriva 500-SF. A curcumin supplement that may support joint and immune health.
- Magnesium Bisglycinate. Claimed to help support muscle relaxation and cardiovascular health.
- Thorne Creatine. Popular among athletes for helping improve performance and muscle strength.
What do Reddit users like about the brand
Product quality and customer service. User feedback suggests the brand is reliable and performs thorough testing.
Thorne’s transparency and the customer team’s responsiveness, especially when it comes to providing extra information on dosage and potential side effects.
What do Reddit users don’t like about the brand
Some users have had less-than-stellar experiences with certain Thorne products, like the zinc bis-glycinate.
There are mentions of the l-glutamine powder not providing the expected digestive benefits and causing laxative effects.
A few users found the B complex stress formula underwhelming, saying it didn’t meet their expectations based on the label’s claims.
Some complaints were made regarding the brand’s reluctance to provide certificates of analysis.
2. Life Extension
Life Extension is a supplement brand known for its focus on scientific research and top-quality products.
Founded in 1981, the company provides high-quality vitamins and supplements rooted in scientific research. This includes more than 400 products, such as probiotics, multivitamins, melatonin, and specialized supplements for cognitive health and memory.
What makes Life Extension special is its focus on customer service and education. The company offers free nutritional advice, tons of educational resources, and even a monthly magazine called Life Extension Magazine®.
Life Extension supplements are third-party tested and distributed by an NSF-certified facility. Each product also comes with a certificate of analysis, ensuring transparency and trust in quality measures.
The price of the supplements is usually around $10 to $50 per bottle, but there are also discounts and special offers.
Most popular supplements by Life Extension
- Life Extension Vitamin D3 5000 IU with Sea-Iodine. May support immune function, bone health, and thyroid health with a combination of vitamin D3 and iodine.
- Life Extension Mega EPA/DHA. May promote heart health, brain function, and overall wellness with a high-concentration omega-3 fish oil supplement.
- Life Extension Super Omega-3. May support cardiovascular health, brain function, and whole-body wellness with a comprehensive omega-3 formula.
- Life Extension N-Acetyl-L-Cysteine (NAC). May help provide antioxidant support and promote healthy liver function.
- Life Extension One Per Day Multivitamin. May offer complete nutritional support with over 20 vitamins and minerals.
What do Reddit users like about the brand
Many users think Life Extension is one of the best supplement brands in the US, comparing it with other top-tier brands like Thorne.
The testing process of every batch of products for purity or concentration.
Users like the fact that the supplements contain research-backed ingredients.
Educational resources are considered to be a useful addition.
What do Reddit users don’t like about the brand
Some users are worried about the company's ownership change, expressing concerns over Life Extension’s takeover by a Chinese firm, which might affect the quality of their products.
A handful of users believe the company isn’t NSF-certified despite being recommended by Consumerlabs, which raises some concerns.
One particular discussion raised concerns about the brand’s potential illegal activities in the past.
3. Pure Encapsulations
Pure Encapsulations offers hypoallergenic supplements that may be suitable for people with dietary sensitivities or allergies.
The brand focuses on minimalistic formulations, using only the best ingredients backed by scientific research. Each product is free from common allergens, unnecessary additives, and artificial colors or sweeteners, aiming to ensure you get exactly what you need for your health without any unwanted extras.
Whether you are looking for additional support for cognitive function, eye health, or gut motility, Pure Encapsulations has a wide range of products that might meet your needs.
Pure Encapsulations holds NSF-GMP and GMP certifications, and many of its products are GFCO-certified gluten-free. The brand also conducts third-party testing using accredited laboratories, to ensure the quality of its supplements.
The price of the supplements is typically between $10 and $100, with most in the $20 to $50 range.
Most popular supplements by Pure Encapsulations
- O.N.E.™ Multivitamin. A comprehensive, hypoallergenic multivitamin that might help support optimal nutrient levels and support overall health and wellness.
- PureGenomics® Multivitamin. A personalized multivitamin formulated based on certain genetic markers to help provide targeted nutritional support for individuals with specific genetic variations.
- Magnesium Glycinate. This highly absorbable form of magnesium may help support healthy muscle function, sleep quality, and cardiovascular health.
- Vitamin D3. May promote bone health, immune function, and overall wellness with a highly bioavailable form of vitamin D.
- PurePea™ Protein. A hypoallergenic, vegetarian protein powder derived from yellow peas which according to the provider may support muscle recovery and healthy body composition.
What do Reddit users like about the brand
Certified and quality-tested supplements with an extensive selection of products.
Although some users find the products pricey, they believe the quality and consistency justify the cost.
The O.N.E. Multivitamin and magnesium glycinate are frequently recommended for their perceived effectiveness.
What do Reddit users don’t like about the brand
Some users are concerned about the brand being owned by Nestle and whether it impacts product quality.
Others feel the pricing might not be justified given the purity levels compared to other brands.
4. Gaia Herbs
Gaia Herbs offers supplements with natural ingredients. Every product is thoroughly tested for pesticides, microbes, and heavy metals. DNA testing is performed to ensure that its herbs are exactly what they claim to be.
To support transparency, the brand provides detailed testing results and certificates of analysis for its products. With ISO-17025 certification, it maintains high standards in the quality assurance processes.
Plus, there’s a strong commitment to organic and fair trade practices for ingredients sourced from around the globe.
Gaia Herbs supplements are normally priced between $10 and $100, depending on the product and formulation, with most in the $20 to $50 range.
Most popular supplements by Gaia Herbs
- Turmeric Supreme Extra Strength. May support a healthy inflammatory response and promote joint health.
- Ashwagandha Root. May help the body adapt to stress and support general well-being.
- Echinacea Supreme. Proposed to support the immune system to help fight off colds and infections.
- Black Elderberry Syrup. May provide antioxidant support and enhance immune function.
- Milk Thistle Seed. May support liver health and reduce toxins.
What do Reddit users like about the brand
Users appreciate the high quality and potential effectiveness of Gaia Herbs’ products, with many mentioning that the brand’s standards justify the cost.
Products like Rhodiola Rosea and Vitex Berry are particularly praised for their perceived benefits.
Many users recommend Gaia Herbs, citing their commitment to growing their own herbs and maintaining high quality.
What do Reddit users don’t like about the brand
Some users find Gaia Herbs’ mushroom supplements to be overpriced compared to other brands, particularly when considering the concentrations of bioactive compounds and dosage recommendations.
5. Nootropics Depot
Nootropic Depot offers supplements designed to support brain performance, including memory, focus, and overall mental clarity.
The brand’s target market includes students looking to improve their study habits, professionals aiming to enhance their productivity, and anyone interested in boosting their cognitive abilities.
Nootropics Depot has an ISO-certified testing lab and conducts in-house testing to ensure high product quality and safety from contaminants. It also provides certificates of analysis for its supplements, ensuring transparency and meeting stringent quality standards.
By offering a wide range of scientifically-backed products, Nootropic Depot caters to those who want to optimize their mental performance and maintain a sharp mind.
Nootropics Depot products cost around $20–75. Many of its popular nootropic supplements, such as Alpha GPC and Dihydromyricetin, are priced in the $20 to $60 range.
Most popular supplements by Nootropics Depot
- Alpha-GPC Capsules. May provide support for cognitive function and brain health.
- Tongkat Ali Extract. May increase energy levels and libido, and support physical performance.
- Ashwagandha Extracts. Suggested to offer a range of benefits, including stress relief, improved cognition, and better sleep.
- Alpha Lipoic Acid Supplements. May support antioxidant activity and metabolic function.
- Magtein Magnesium L-Threonate. May help improve cognitive abilities and brain function by optimizing magnesium levels.
What do Reddit users like about the brand
Many people see Nootropics Depot as the gold standard for supplement quality, praising their rigorous testing and innovative products.
The involvement of multiple PhD-level chemists in the product development is seen as a big plus.
Users highlight customer service as one of the main positive attributes.
What do Reddit users don’t like about the brand
Some users have had issues with promotional codes and found customer service responses to be slow and unhelpful.
There are concerns about silicone dioxide in some products, with some users considering it a risky additive.
6. Solgar
Solgar delivers high-quality nutritional supplements with leading nutrition scientists to develop innovative formulas inspired by nature and backed by science.
The brand takes pride in making its supplements in small batches, claiming to ensure the finest quality by using only the best raw materials.
With over 300 products, Solgar has earned the trust of millions of consumers worldwide who rely on their "gold standard" vitamins and supplements for better health.
Solgar supplements generally cost from as low as $9.79 to $126. Discounts might contribute to their pricing, too.
Most popular supplements by Solgar
- Solgar® Full Spectrum Omega Salmon Oil Softgels. Provides a rich source of omega-3 fatty acids EPA and DHA that may support heart, brain, and overall health.
- Triple Strength Omega-3 Softgels. Offers a high-concentration source of omega-3s in a convenient softgel form.
- Biotin 1000 mcg Vegetable Capsules. May support healthy hair, skin, and nails by promoting cell growth and the metabolism of proteins.
- Vitamin D3 (Cholecalciferol) 4000 IU (100 mcg). Vegetable Capsules. May strengthen bones and teeth, support immune function, and promote overall health.
- Skin, Nails, and Hair Tablets. Contains a unique blend of nutrients like zinc, copper, MSM, and silica, potentially supporting the health and appearance of skin, hair, and nails.
- Magnesium Citrate Tablets. Provides magnesium in a highly absorbable citrate form to help support muscle and nerve function, energy production, and bone health.
- Collagen Hyaluronic Acid Complex Tablets. These tablets feature BioCell Collagen II, a patented matrix of hydrolyzed collagen, hyaluronic acid, and chondroitin sulfate that is marketed to promote skin health and appearance.
What do Reddit users like about the brand
Users feel confident with the brand’s supplements, including their safety and effectiveness.
Products like the Hair, Skin & Nails formula receive specific praise for their quality and observed results.
What do Reddit users don’t like about the brand
Some users are concerned about Solgar being acquired by Nestlé, which has led them to distrust the brand.
7. Swanson
Swanson is a supplement brand that has grown from a small, family-owned business to a major player in the health and wellness industry.
Its mission is to help people live healthier lives and continue to innovate and expand its product line to meet the needs of the customers.
To ensure quality and transparency, the brand adheres to GMP certification and performs third-party testing.
Swanson offers a wide range of vitamins and supplements at various price points. The cost ranges from around $6 to $88, with many options available between $12 and $33.
Most popular supplements by Swanson
- Triple Magnesium Complex. May promote healthy muscles and help maintain healthy cholesterol levels.
- Zinc Picolinate. May support immune health in a highly bioavailable mineral form.
- Vitamin C from Rose hip Fruit. May support the immune system and promote collagen production.
- Potassium Citrate. May support kidney function, nerve function, muscle development, and heart health.
- Astragalus Root. May support the immune system and help improve physical and mental health.
- Berberine. May support healthy blood sugar levels and cardiovascular health.
What do Reddit users like about the brand
Many users appreciate Swanson for its affordable prices and good quality, especially for plant extracts and essential vitamins.
Users find Swanson to be a reliable brand with solid products that offer good value for money.
What do Reddit users don’t like about the brand
Some users caution that Swanson uses gelatin capsules instead of vegetable ones in some products, which may not be suitable for everyone.
A few users have expressed concerns about the quality of certain products, suggesting they might be less effective than competitors.
There are mentions of customer service issues and dissatisfaction with some product formulations.
8. Jarrow Formulas
Jarrow Formulas offers various dietary supplements, including probiotics, vitamins, and products advertised to support energy and vitality.
According to the brand, every product is carefully crafted to meet high standards of effectiveness and safety.
Whether you're looking to support your immune system, improve your digestive health, or increase your energy levels, Jarrow Formulas has something that might help you on your wellness journey.
The supplements typically cost between $28 to $45 per bottle, depending on the specific product and formulation. Some products may be available for less during sales or with discounts.
Most popular supplements by Jarrow Formulas
- Jarro-Dophilus EPS. Provides a blend of 8 probiotic strains that may support digestive and immune health.
- Methyl B-12. Offers methylcobalamin, the highly bioavailable form of vitamin B12, that may support energy production, red blood cell formation, and nerve function.
- Bone-Up. Contains calcium, magnesium, zinc, and vitamins D3 and K2 that can potentially strengthen bones and teeth.
- Fem-Dophilus. May helps maintain a healthy vaginal flora with two clinically studied probiotic strains, Lactobacillus rhamnosus GR-1 and Lactobacillus reuteri RC-14.
- Whey Protein Isolate. A high-quality, fast-absorbing protein to support muscle growth and recovery.
- Pregnenolone. May help support memory, mood, and cognitive function as a precursor to other important hormones.
What do Reddit users like about the brand
The brand's Ashwagandha and other formulas are well-regarded. Users have expressed satisfaction with their effectiveness.
Users appreciate Jarrow's commitment to high standards, even if it means slightly higher prices compared to other brands.
What do Reddit users don’t like about the brand
We weren’t able to find any particularly negative comments about this brand. Some users mention that Jarrow’s products can be more expensive than other brands but generally agree that quality justifies the cost.
9. NOW Foods
NOW Foods is a family-owned, legacy brand that's been all about healthy living right from the start.
Started by Elwood Richard, the company has built a reputation for offering high-quality, affordable nutrition.
In its product lineup, you’ll find a little bit of everything — vitamins, minerals, essential oils, sports nutrition, and natural foods.
With over 50 years of experience, NOW Foods emphasizes sustainable sourcing and transparency. Its certifications include USDA Organic, Non-GMO Project Verified, UL® National Brand Certification Program, and Informed Sport.
Last but not least, the company performs third-party testing to ensure the supplement quality.
NOW Foods supplements generally cost between $10 and $60 per bottle, depending on the specific product and formulation. Sales and discounts can lower prices to around $8 to $50.
Most popular supplements by NOW Foods
- Omega-3 Fish Oil. Marketed for supporting heart, brain, and eye health, this supplement is a top seller due to its high EPA and DHA content.
- Ashwagandha. This adaptogenic herb is highly searched and popular for its potential stress-relieving properties.
- Curcumin. Valued for its potential anti-inflammatory benefits, curcumin supplements are widely used for joint and overall health.
- Probiotics. Popular for helping support digestive health and overall well-being.
- Vitamin D. Essential for bone health and immune support.
What do Reddit users like about the brand
Many users find NOW to be a reliable and affordable supplement brand, consistently delivering good results.
The magnesium glycinate, in particular, is mentioned for its potential effectiveness and quality.
Users appreciate NOW’s broad product range and consistent performance over the years.
What do Reddit users don’t like about the brand
Some users highlighted quality control issues with NOW’s products, leading them to be cautious.
Some users believe there’s inconsistent quality between batches, and some products, like vitamin E, are not as potent as those from other brands.
A few users mentioned that NOW's gelatin capsules can be hard to swallow.
10. Nordic Naturals
Nordic Naturals started in 1995 with a mission to share the health benefits of omega-3 nutrients.
Founded by Joar Opheim, the company provides quality supplements using evidence-based formulations and cutting-edge technology.
Nordic Naturals offers a wide range of products, from fish oil and probiotics to vitamins and minerals, all designed to help you and your family stay healthy.
The brand is also NSF Certified for Sport®, which means it meets strict guidelines for being free of contaminants and banned substances. Additionally, all Nordic Naturals products are third-party tested for quality and ingredient concentrations by certified laboratories and provide certificates of analysis for transparency.
The supplements usually cost between $21 and $84, with many options available around $32–64.
Most popular supplements by Nordic Naturals
- Ultimate Omega. May support heart health with double-strength EPA and DHA for increased potential omega-3 benefits.
- Omega-3. May help maintain healthy levels of EPA and DHA, essential for cardiovascular health and overall well-being.
- Baby's DHA. Ensures healthy brain and eye development in babies with Omega 3 made from Arctic cod liver oil.
- Children's DHA. Supports brain and visual development in children with Omega 3 made from Arctic cod liver oil.
- Complete Omega. Provides a balanced blend of omega-3s, 6s, and 9s for cardiovascular health, brain function, and joint support.
- Nordic Berries. Offers a multivitamin with essential nutrients to complement fish oil products.
What do Reddit users like about the brand
Users appreciate Nordic Naturals for maintaining high standards of quality and perceived product effectiveness.
The Ultimate Omega product is particularly well-liked for its observed health benefits.
Many users trust the brand for its consistent quality.
What do Reddit users don’t like about the brand
Some users are concerned that Nordic Naturals is not IFOS-certified, questioning the thoroughness of their purity from adulterant assessments.
There are some worries about potential arsenic content, with some alleged claims of arsenic poisoning linked to their products.
Summarizing Reddit reviews: our thoughts
After analyzing these Reddit reviews, we noticed several key points about supplement brands in general.
First and foremost, users value quality and transparency. They appreciate brands that provide clear information and are thoroughly tested.
Another major factor is affordability. People always try to find good value for money. Products catering to specific dietary needs or allergies are well-received, even if they come with a higher price tag.
On the other hand, issues with customer service and observed product effectiveness are common topics. Many users also care about a brand's reputation.
While Reddit reviews can be helpful, they're just one piece of the puzzle and should be taken with a grain of salt. For instance, the feedback regarding Nootropic Depot’s customer service was both positive and negative, revealing conflicting experiences.
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